Edmunds (company)
Edmunds.com Inc. (stylized as Edmunds) is an American online resource for automotive information. The company is headquartered in Santa Monica, California and maintains an office in downtown Detroit, Michigan. [1] Edmunds is privately held, with the Steinlauf family holding a majority stake. [Two]
Contents
Edmunds was founded by Ludwig Arons in one thousand nine hundred sixty six as Edmunds Publications, a publisher of printed booklets consolidating automotive specifications to help car shoppers make buying decisions. [Trio] In 1988, the company was purchased by Peter Steinlauf whose family has possessed a majority stake since. [Four]
By the 1990s, Edmunds published its data to CD-ROM while also publishing books such as Edmunds Fresh Cars & Trucks Buyer’s Guide, Edmunds Used Cars & Trucks Buyer’s Guide and Edmunds Strategies for Wise Car Buyers. In 1994, the company posted on a gopher site known as the Electronic Newsstand. [Five] The company launched the Edmunds.com website in 1995. [Four] By 1996, the company had formed web commerce agreements with Autobytel, a site linking buyers to nearby dealers, and the auto insurance company, Geico. As part of the agreement, each time a lead was generated from the Edmunds.com website, it would get paid a fee. [6] In June 1999, the company switched its name to Edmunds.com, Inc. [Four]
The company introduced True Market Value, a service that analyzed a diversity of factors to suggest a suggested transaction price for vehicles in 2000. [7] That same year, the company introduced ordinary websites for web-ready mobile phones and PDAs. [8] In 2005, Edmunds.com launched Inwards Line, a free online magazine for automotive enthusiasts. [Five] Inwards Line delivered automotive content in the form of movies, photos, blogs, news articles, discussion boards and road tests, [9] before being discontinued in 2013. In 2010, the company launched its very first mobile phone apps, ten years after introducing its mobile website. [Ten] [11]
In 2011, two years after launching a similar service for fresh vehicles, the company launched a used car inventory search contraption, permitting users to compare vehicles in their market. [12] Edmunds.com launched its very first ever TV advertising campaign in select markets in 2012, before expanding nationally in 2013. [13] That same year, the company announced the Edmunds Price Promise, a feature that permitted users to see the accurate price of a vehicle online and assured by a local dealer. [14] In 2014, Edmunds.com acquired CarCode, a mobile messaging startup that won one of the company’s Hackomotive challenges and participated in the company’s accelerator program. [15] [16]
In 2016, the company relocated its headquarters to the Colorado Center in Santa Monica. [17] In 2017, as part of a rebranding effort, the company officially dropped the .com from its name, unveiled a fresh logo, and redesigned its website to aid mobile users. [Eighteen] [Nineteen]
Edmunds (company)
Edmunds (company)
Edmunds.com Inc. (stylized as Edmunds) is an American online resource for automotive information. The company is headquartered in Santa Monica, California and maintains an office in downtown Detroit, Michigan. [1] Edmunds is privately held, with the Steinlauf family holding a majority stake. [Two]
Contents
Edmunds was founded by Ludwig Arons in one thousand nine hundred sixty six as Edmunds Publications, a publisher of printed booklets consolidating automotive specifications to help car shoppers make buying decisions. [Trio] In 1988, the company was purchased by Peter Steinlauf whose family has wielded a majority stake since. [Four]
By the 1990s, Edmunds published its data to CD-ROM while also publishing books such as Edmunds Fresh Cars & Trucks Buyer’s Guide, Edmunds Used Cars & Trucks Buyer’s Guide and Edmunds Strategies for Clever Car Buyers. In 1994, the company posted on a gopher site known as the Electronic Newsstand. [Five] The company launched the Edmunds.com website in 1995. [Four] By 1996, the company had formed web commerce agreements with Autobytel, a site linking buyers to nearby dealers, and the auto insurance company, Geico. As part of the agreement, each time a lead was generated from the Edmunds.com website, it would get paid a fee. [6] In June 1999, the company switched its name to Edmunds.com, Inc. [Four]
The company introduced True Market Value, a service that analyzed a multiplicity of factors to suggest a suggested transaction price for vehicles in 2000. [7] That same year, the company introduced ordinary websites for web-ready mobile phones and PDAs. [8] In 2005, Edmunds.com launched Inwards Line, a free online magazine for automotive enthusiasts. [Five] Inwards Line delivered automotive content in the form of movies, photos, blogs, news articles, discussion boards and road tests, [9] before being discontinued in 2013. In 2010, the company launched its very first mobile phone apps, ten years after introducing its mobile website. [Ten] [11]
In 2011, two years after launching a similar service for fresh vehicles, the company launched a used car inventory search implement, permitting users to compare vehicles in their market. [12] Edmunds.com launched its very first ever TV advertising campaign in select markets in 2012, before expanding nationally in 2013. [13] That same year, the company announced the Edmunds Price Promise, a feature that permitted users to see the accurate price of a vehicle online and assured by a local dealer. [14] In 2014, Edmunds.com acquired CarCode, a mobile messaging startup that won one of the company’s Hackomotive challenges and participated in the company’s accelerator program. [15] [16]
In 2016, the company relocated its headquarters to the Colorado Center in Santa Monica. [17] In 2017, as part of a rebranding effort, the company officially dropped the .com from its name, unveiled a fresh logo, and redesigned its website to aid mobile users. [Legal] [Nineteen]
Edmunds (company)
Edmunds (company)
Edmunds.com Inc. (stylized as Edmunds) is an American online resource for automotive information. The company is headquartered in Santa Monica, California and maintains an office in downtown Detroit, Michigan. [1] Edmunds is privately held, with the Steinlauf family holding a majority stake. [Two]
Contents
Edmunds was founded by Ludwig Arons in one thousand nine hundred sixty six as Edmunds Publications, a publisher of printed booklets consolidating automotive specifications to help car shoppers make buying decisions. [Trio] In 1988, the company was purchased by Peter Steinlauf whose family has possessed a majority stake since. [Four]
By the 1990s, Edmunds published its data to CD-ROM while also publishing books such as Edmunds Fresh Cars & Trucks Buyer’s Guide, Edmunds Used Cars & Trucks Buyer’s Guide and Edmunds Strategies for Brainy Car Buyers. In 1994, the company posted on a gopher site known as the Electronic Newsstand. [Five] The company launched the Edmunds.com website in 1995. [Four] By 1996, the company had formed web commerce agreements with Autobytel, a site linking buyers to nearby dealers, and the auto insurance company, Geico. As part of the agreement, each time a lead was generated from the Edmunds.com website, it would get paid a fee. [6] In June 1999, the company switched its name to Edmunds.com, Inc. [Four]
The company introduced True Market Value, a service that analyzed a multitude of factors to suggest a suggested transaction price for vehicles in 2000. [7] That same year, the company introduced ordinary websites for web-ready mobile phones and PDAs. [8] In 2005, Edmunds.com launched Inwards Line, a free online magazine for automotive enthusiasts. [Five] Inwards Line delivered automotive content in the form of movies, photos, blogs, news articles, discussion boards and road tests, [9] before being discontinued in 2013. In 2010, the company launched its very first mobile phone apps, ten years after introducing its mobile website. [Ten] [11]
In 2011, two years after launching a similar service for fresh vehicles, the company launched a used car inventory search instrument, permitting users to compare vehicles in their market. [12] Edmunds.com launched its very first ever TV advertising campaign in select markets in 2012, before expanding nationally in 2013. [13] That same year, the company announced the Edmunds Price Promise, a feature that permitted users to see the accurate price of a vehicle online and ensured by a local dealer. [14] In 2014, Edmunds.com acquired CarCode, a mobile messaging startup that won one of the company’s Hackomotive challenges and participated in the company’s accelerator program. [15] [16]
In 2016, the company relocated its headquarters to the Colorado Center in Santa Monica. [17] In 2017, as part of a rebranding effort, the company officially dropped the .com from its name, unveiled a fresh logo, and redesigned its website to aid mobile users. [Eighteen] [Nineteen]